FSU TLH Airport Welcome Center

Overview

Uniquely positioned at the entrance of the TLH International Airport, the FSU TLH Welcome Center offers specialized marketing services to the University and its direct affiliates. From digital signage to print advertising, University Marketing is equipped with the tools to effectively promote FSU and its vast range of programs.

Digital Signage

  • Advertising & Promotion
    • Promote programs, events, significant achievements, etc. with our screens at the TLH Airport.
    • Submissions for digital advertisements and promotional material can be made through the Digital Signage Form.
  • Arrival/Departure Messages
    • Schedule personalized messages to welcome or send off travelers and visitors, such as guest speakers, conference attendees, etc.
    • Submissions for arrival/departure messages can be made through the Digital Signage Form.
  • Specifications
    • Videos
      • File Type: MP4
      • Aspect Ratio: 16:9 (Horizontal)
      • Resolution: 1920 x 1080 pixels
      • Open Captions
      • Duration: Max 3 minutes
      • Audio Level: -14 LUFS
      • Bitrate: 6 – 8 Mbps (Constant Bitrate / CBR) 
      • Target File Size: Under 500 MB
    • Graphics
      • File Type: PNG or JPG
      • Resolution: 3840 x 2160 pixels
      • Default Duration: 12 seconds

Digital Signage Form

Print

  • Promote colleges, programs, etc. with print materials such as brochures, pamphlets and publications to be displayed in the FSU TLH Welcome Center.
  • Submissions for print materials can be made through the Print Submission Form.
    • A digital copy must be provided for review and approval.
    • Slots are limited and not guaranteed. You may be placed in a queue.
  • Specifications
    • Brochures, Flyers, Pamphlets
      • 4 x 9"
    • Catalogs, Magazines, Newsletters
      • 8.5 x 11" (Letter)
    • Identifying marks and titles should be within the top 3 inches of your print materials.
    • All print materials should favor a vertical format.

Print Submission Form

Space Rental

The Welcome Center is available for the following:

  • Exhibits
  • Formal Greeting Parties
  • Special Events
  • Tabling

Make all reservations one week in advance, as they may be subject to airport approval.

Space Rental Form

Guidelines & Policies

  1. All digital and print submissions must adhere to university guidelines and policies.
  2. All digital and print submissions must adhere to FSU brand guidelines.
  3. All digital and print submissions must adhere to accessibility guidelines.

Content Checklist

Below are some important factors to keep in mind when creating content for the Airport:

  1. Audience
    • Tallahassee Visitors and Locals
    • FSU Teams
    • FSU Faculty and Staff
    • FSU Students
  2. Spelling/Grammar
    • Please double check submissions for spelling and grammar accuracy.
  3. Clarity/Conciseness
    • Keep content brief and straightforward; ideally, use a short headline and no more than three sentences.
    • Avoid using jargon, acronyms or technical terms that might not be understood by the general public.
  4. Brand Compliance
    • Ensure content is brand compliant.
  5. University Policies/Guidelines
    • Ensure content complies with university policies and guidelines.
  6. Accessibility
    • Ensure content is ADA compliant.

By following this checklist, you help to ensure that communication is clear, relevant and beneficial to all TLH Airport visitors. University Marketing reserves the right to deny requests. Thank you for your cooperation.

Contact

Jared Milligan

University Marketing
Marketing Specialist
 jwmilligan@fsu.edu